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lean strategies to ACCELERATE Growth In DIGITAL Health, MEDTECH, AI-Powered Innovation
Nearly 45% of businesses fail due to poor product-market fit. Don't let that be your story.
How WE hELP
What We Do
Whether you're scaling a health tech startup or exploring new markets, we help you:​​​
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Validate market interest before investing
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Identify high-impact growth opportunities
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Navigate regulatory and market constraints with confidence
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Your success drives our mission.
​​​Our Approach
We use a lean, customer-centric approach to guide both strategy and execution.
Through our network of trusted experts, we serve as a one-stop shop, offering support in:
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Regulation, reimbursement & compliance
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Market insights & ecosystem mapping
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Business development & partnerships
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Local hiring, fundraising & operational support
​How We Work
We adapt to your stage and objectives with two flexible engagement models:
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Fractional Business Development:
Ongoing strategic support, available on a flexible, part-time basis, to grow in the U.S., Canada, Europe.
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Project-Specific Collaboration:
Hands-on execution for key milestones:
• KOL Mapping • Market Validation • Trade Missions • Clinical Partnerships • Fundraising • GTM & Expansion Strategy​
WHO DO WE SERVE?
Innovative companies in Health & AI
From drug discovery to oncology, clinical trials, and digital therapeutics — we work with companies shaping the future of health. We expand their reach and drive growth in the U.S. and Europe.
Incubators, Trade Agencies,
Economic Development Organizations
We work with Trade Agencies and Incubators to help their companies understand new market environments and access opportunities in the U.S. and Europe. We also help Economic Development Agencies attract Foreign Direct Investment.
Some References
SERVICES
Explore how our tailored go-to-market strategies, business development, and country-specific project management services can help you thrive.
For companies needing ongoing U.S. market support
For companies or delegations validating market fit & expansion strategy
For companies needing execution & operations support in new regions
Localized Project Management
what seTS us apart
Customized Strategies
We craft unique, locally informed Go-to-Market strategies tailored to each client's specific goals, resources, and stage of market maturity.
Specialized Know How
With experience in innovative product management and international business development, we bring hands-on expertise and cultural adaptability to help you navigate new markets and achieve your business goals.
Industry & Domain Experts
We connect our clients with a trusted network of experts across diverse industries and specialties, including fundraising, marketing, regulatory compliance, and talent acquisition.
Network Access
Our extensive network includes industry leaders, investors, and strategic partners, providing invaluable connections that accelerate market entry and expansion.
Risk Mitigation
We conduct comprehensive market research and feasibility studies, equipping clients with the knowledge to make informed decisions while minimizing risks.
Flexibility
A flexible model offering fractional country management, enabling you to book a few days per month and scale resources in line with your growth.
Customer Testimonials
Alexandre Boulanger, CEO & Co-Founder of Metyos, Co-Founder of Wandercraft
Paris, France
"Always highly responsive, Audrey was perfectly able to carry out for us a mission to set up a US medical board, a key factor in the development of Metyos. Her strategic vision, clear understanding of our needs, excellent network and interpersonal skills enabled her to successfully complete this mission within a controlled timeframe, as well as providing us with valuable introductions to key players in the US."
ABOUT THE FOUNDER
Audrey Guazzone is the Founder and CEO of LeanLia, a New York-based firm specializing in market strategy and business development. She helps companies successfully enter and grow in the U.S. market.
With 15+ years of experience in health, technology, and sustainability, Audrey is a trusted advisor who empowers organizations to capitalize on opportunities and thrive in competitive markets.
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